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The UGG Has Quietly Become a Whole Category, and the Boot Is Now the Least of It

Ballet flats, loafers, skaters and slippers have joined the original, which changes what the shoe can be worn with rather than simply how often.

By Alicia Moreno· September 11, 2026· 3 min read
The UGG Has Quietly Become a Whole Category, and the Boot Is Now the Least of It
Photo Courtesy: Jared Siskin · source

The UGG has been a wardrobe fixture for long enough that most people stopped thinking about it, which is exactly when a brand tends to do something interesting.

Going into autumn 2026 the shearling-lined boot is no longer the whole proposition. There is now a range of shapes, and the useful question is less how to style UGGs than which UGG you are actually styling.

The shapes on offer

The classic boot. The easy slip-on and slip-off silhouette Bella Hadid favours. Still the default, still the one that goes with the most.

The Tasman slipper. The low-key option, and the one that has done most to move the brand from outerwear into everyday.

The ballet flat. New, and the most significant addition, because it takes the comfort into a shape that reads as dressed rather than resting. Also, usefully, easy to get on and off.

The Lowmel sneaker. For anyone drawn to a skate silhouette, or simply to the look of one.

The loafer. The sleeper of the range, and the one that solves the preppy problem below.

The question is less how to style UGGs than which UGG you are styling

What they go with

Athleisure remains the foolproof pairing, and needs no explanation.

More recently the boots have been working with the casual outerwear that has taken over autumn dressing: barn jackets and heavy sweaters, both of which share the boot's bulk and therefore balance it rather than fighting it.

Denim is the other reliable answer, and the current shapes both work. Loose, baggy jeans have dominated for a while. Flare jeans are returning, and go particularly well with the classic boot, which the flare covers and finishes at the same time.

The thing worth actually trying, though, is a skirt or a dress.

Three ways to do it

Contrast the weights. The most effective trick here is putting a heavy silhouette against a delicate one. A chunky sweater and boots with a lace or tulle-lined skirt gives the outfit a tension it does not otherwise have, and stops the whole thing reading as one texture.

Keep the shorts going. Before the temperature drops properly, shorts still work. Pair them with an oversized sweater and load up on cosy accessories, a beanie and the boots, so the bare legs look like a deliberate choice rather than an oversight.

Lean into the school year. Autumn brings a wave of preppy, varsity and academia dressing, largely because half the season's films and television are set in schools, and skirts are central to all of it. UGG loafers are the neat solution, delivering the cosiness and the reference at once, though the boots and slippers already in the wardrobe do the job perfectly well.

The celebrity versions worth copying

Gigi Hadid has been pairing them with proper business casual, pleated trousers, oxford shirts and quarter zips. This is the hardest version to pull off and the most convincing, because it treats the shoe as a neutral rather than as a statement.

Jennifer Lopez goes with the two-classics approach: a very good pair of jeans and the boots, nothing else competing.

Charli XCX matches the coziness rather than balancing it, wearing a jacket with the same weight and texture and grounding it with denim. It is a look for people who genuinely want the cold weather, and want that known.

The common thread across all three is that nobody is styling around the shoe apologetically. Which is probably the actual shift here. The UGG is no longer something to be dressed up or excused. It has become an ordinary part of the wardrobe, which is a considerably better outcome for the brand than being a trend.